Marketing Management
Sr.No. | Research Paper Title |
Author & Co-Authors |
---|---|---|
1 | Prof. Dr. Rajendrasingh Pardeshi | |
2 |
To construct and validate the online Consumer Buying Behaviour Model |
Dr. Jitendra Bhandari |
3 |
Experiential Marketing practices in Goa – A Case Study of an Eco resort |
Lyseth M D’Souza and Dr. Nandkishore G. Sarode |
4 |
“Advergames : An effective Marketing tool in the Digital Era” |
Manisha Dayal |
5 | Deepti Dakhole | |
6 |
Industrial and Service Sector growth in India and challenges ahead |
Mr. Sagar Shashank Pole |
7 |
Product Positioning Concept : Case study of CMM marketing in Pune |
Vijay Salunke and Dr. Nitin Zaware |